Our team focuses on taking the pressure off of you so you can make the best decisions for you and your family.

We are there for you 24/7 – Call or email us anytime!

ABOUT US

Meet the Team

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Kathleen Gonzalez

Owner/Broker

CA DRE #00928789

Buyer’s Agent, Listing Agent, Commercial Properties, Landlord

Kathleen is a professional, experienced real estate Broker representing both buyers and sellers in their real estate ventures. Whether you are a first time buyer or an investor, you are unique and will be enthusiastically supported by her team with a client-first philosophy. As a member of the San Diego Association of Realtors, Kathleen has full access to legal advice, the latest industry training and is held to a higher standard, a commitment to ethics. She is licensed with the Bureau of Real Estate as both a Sales Person and a Broker.

Having marketed equity sales, short sales and bank owned (REO) properties of various property types, Kathleen is able to maneuver well for optimum results. Her attention to detail, problem solving skills and commitment to communication allow her to manage this complex and sometimes emotional process seamlessly.

As an full time Realtor, Kathleen understands that staying active in this market is the only way to support that oh-so-current understanding of the market her clients have come to expect.

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Joe Gonzalez

Realtor

CA DRE #01385924

Buyer’s Agent, Listing Agent, Short-Sale, Finance, Consulting

Joe has real estate in his blood.

The youngest son of two successful local real estate brokers, Joe has been working residential real estate for over a decade and his past and current experience in financing, originating and brokering real estate loans affords his clients stellar navigation through the intricacies of today’s real estate transactions.

Joe is committed to satisfying your real estate needs through personalized service that is sensitive to the complex process of buying or selling property. His team focuses on taking the pressure off of you so you can make the best decisions for you and your family.

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Marcella Prado

Realtor

CA DRE #01421780

Buyer’s Agent, Listing Agent, Foreclosure, Short-Sale, Consulting

Marcella’s passion to provide her clients with an outstanding experience truly sets her apart.

Marcella is a lifelong San Diego County resident dedicated to a tradition of trust and integrity.

During the market down turn, she specialized in short sales which was an opportunity to exercise her negotiation skills. Described by her clients as an intuitive negotiator and a consistent and effective communicator, Marcella advocates tirelessly on behalf of her clients. She does not work to meet her client’s expectations but to exceed them.

Services For Sellers

Our team have consistently achieved higher than market average of list to sale price. This means more profit for our sellers.

We first educate our clients, by clearly laying out our step by step process for success, then customizing a specific strategy tailored to fulfill their goals and exceed their satisfaction. Together, our team’s strategies and tireless work ethic allow them to get the most out of every transaction. The amazing results will speak for themselves.

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Services For Buyers

These days anyone can use online resources to view many different aspects of the real estate market, but they need a guiding force more than ever to achieve this level of success.

Our team tackles the toughest challenges by assessing, integrating and thinking through information. Often finding unique solutions before they become problems.

Most of all, Kathleen and her team have an uncanny ability to understand the needs and wants of their clients, and develops a custom strategy specific to their unique situation – Conclusively translating their goals into tangible success, while making every transaction lighthearted from start to finish.

With Direct Realty, your buying power has never been stronger. Success is just around the corner.

REVIEWS

What’s clients say about us

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